Over-Labelling: How to Keep Packaging Flexible and Compliant
Over-labelling is an essential tool for businesses needing to update packaging quickly, accurately and cost-effectively. While the previous article explained what over-labelling is and why it matters, this follow-up focuses on how businesses can use it strategically to respond to market changes and regulatory demands.
Planning Ahead
The key to successful over-labelling is preparation. By anticipating changes to ingredients, pricing, promotions or compliance information, companies can design packaging with space for future labels. This foresight allows businesses to act quickly without disrupting production or risking errors.
Maintaining Accuracy and Compliance
Over-labelling is particularly valuable in regulated industries such as food, drink and pharmaceuticals. Labels can be updated to reflect new regulations, allergens, dosage instructions or expiry dates. Using high-quality opaque labels ensures that previous information is fully covered, maintaining compliance and avoiding confusion.
Cost and Time Efficiency
Replacing an entire batch of printed packaging can be costly and time-consuming. Over-labelling allows businesses to correct or update information on existing stock, potentially saving both money and resources. Fast turnaround times also mean products can reach shelves without delay, reducing the risk of lost sales or supply chain disruption.
Applications Across Sectors
This is a flexible solution suitable for multiple industries. Food and beverage brands can update allergen or nutritional information. Pharmaceuticals can add new regulatory instructions or batch numbers. Retailers can promote offers or adjust pricing. Exporters can add translations or compliance marks for international markets. In all cases, over-labelling ensures the final product meets legal and market expectations.
Quality Matters
A successful over-label must look seamless and professional. Choosing the right adhesive and material ensures durability and a secure fit, while high-quality printing maintains brand integrity. Croft Printing offers a range of labels designed to cover existing information completely while blending with the original packaging, ensuring a consistent appearance.
Get Started with Over-Labelling
If your business needs to update packaging quickly, maintain compliance or correct existing labels, Croft Printing can help. With a variety of high-quality labels and fast turnaround times, businesses can keep products ready for market without wasting resources. Contact Croft Printing today to discuss your over-labelling requirements and find the solution that works best for your products.
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